Medical Affairs Consulting Services A ladder to Expertise, Skills for Product Launch

Medical Affairs has originally emerged as a reaction because of increasing pressure from regulators to separate medical and commercial functions. Companies have been experiencing increasing internal demand to focus on generation and development of new products rather than managing products after FDA approval. Thus medical affairs has evolved into a separate medical organization that often sits within development organizations but primarily works on post approval activities and has both the scientific and clinical expertise to support commercial products.
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Managing KOL relationships helpthe strategic solutions for the new and existing medical therapies

The current competitive environment demands tactful management of most respected and skilled physicians by the healthcare organisations. Hence each healthcare organisation is making an ardent effort to ensure that no stone remains untouched. The fact of matter is not only true for the health care industry, but also for pharmaceutical companies. It is indeed a challenging task for the pharma companies too who are looking for key opinion leaders (KOLs) to assist them in exploring, launching, and promoting new drugs. KOL’s provide important information on disease condition and patient medication regimen.
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